About

Senior growth strategy with operator depth.

Liton Kobir is a Growth & Performance Marketing Strategist. 15+ years of experience since May 2011.

Background

Experience across both sides of the ad market.

Experience spans publisher-side ad operations, programmatic advertising, performance marketing and growth strategy.

Managed $5M+ in cumulative paid-media spend across multiple markets and platforms.

Google Ads certified, with experience managing accounts under Google Partner agency status since 2015.

Markets

International exposure, practical context.

Worked across APAC, US, EU, Middle East, Australia, New Zealand, Canada, UK, KSA, UAE, Turkey, Singapore, Southeast Asia, and Bangladesh.

Worked across immigration and migration services, transport and rentals, education, real estate, e-commerce and publisher monetisation.

Operating view

Growth is a connected system.

Acquisition

Bring the right demand into the system.

Conversion

Turn attention into useful commercial action.

Measurement

Make the next decision clearer.